When you sign up for Water Street’s Loyalty Rewards, you earn three reward points for every dollar you spend at any of our café locations. These points can be redeemed for discounts OR you choose to donate a portion directly to our Featured Non-Profit. From July through September 2026, our Featured Non-Profit is the Kalamazoo Literacy Council.

For more than 50 years, the Kalamazoo Literacy Council (KLC) has been the county’s only organization dedicated exclusively to providing free adult literacy instruction. Since its founding in 1974, KLC has grown from a small volunteer effort into a community leader serving 517 adult learners with the support of 155 active tutors. 

Beyond basic literacy, KLC provides English as a Second Language (ESL) services to more than 130 immigrants and refugees, partners on the Parent Literacy Together and JOBS programs to strengthen families and workforce readiness, and serves as the host agency for the Edison Early Childhood Education Career Pathway, helping more than 50 residents secure living-wage careers. KLC also collaborates with community partners to advance literacy and educational opportunities throughout the Edison neighborhood.

The KLC’s mission is to make Kalamazoo County a fully literate community because they believe everyone needs to read. This means helping 25,000 adults in our community with basic skills that many of us take for granted, such as reading to our children, filling out a job application, or understanding medical information. They are proud to provide a full range of FREE programs and services with online and in-person learning. Their volunteers are trained and equipped for classes and one-on-one and small group tutoring with learners. 

Water Street is proud to support the Kalamazoo Literacy Council, and we hope that you can help us in this effort.

Supporting non-profits throughout Kalamazoo county

Water Street’s Loyalty Rewards Program began in 2018 and features a new non-profit each quarter. With the help of our customers, we've been able to give a total of $20,351 to non-profit organizations to help support the important work they do in our community.

Check out our Giving page to learn how your organization can apply to be considered as our next Loyalty Rewards Featured Non-Profit.