Loyalty Rewards Support Kalamazoo County Child Abuse and Neglect Prevention Council
Give back with every sip!
When you sign up for Water Street’s Loyalty Rewards, you earn three reward points for every dollar you spend at any of our café locations. These points can be redeemed for discounts, OR you can choose to donate a portion directly to our Featured Charity. From July through September, our Featured Charity is Kalamazoo County Child Abuse and Neglect Prevention Council (KCAN).
Kalamazoo County Child Abuse and Neglect Prevention Council (KCAN) started in March 1976 by volunteers from the Service Club (now Junior League of Kalamazoo). The council was formed in response to the concern of many agencies within the county about the issues of child abuse and neglect. Their mission is “to educate and advocate for the prevention of child abuse and neglect and prevent child abuse before it happens.”
KCAN provides a variety of community and educational programs, including sexual abuse prevention programs for young children and specialized training to teach professionals who work with children how to identify and report child abuse and neglect. Other programs include public awareness campaigns, special events/outreach activities and partnering with local and state government officials to advocate for child safety policies and more.
Every year, KCAN invites people and businesses interested in child safety to their largest annual fundraiser, the Super Hero 5k Fun Run/Walk. This event is fun for avid runners and casual walkers! Plus, 100% of the proceeds stay in Kalamazoo County to help educate children and mandated reporters on helping keep kids safe.
Water Street is extremely happy to support the amazing work of KCAN. Our hope is that you can join us in supporting this effort.
Supporting charities throughout Kalamazoo county
Water Street’s Loyalty Rewards program began in 2018 and features a new charity each quarter. With the help of our customers, we’ve been able to support the important work being done in our community by the following non-profit organizations:
- Bronson Children’s Hospital – $1,196
- Can-Do Kitchen – $945
- Girls on the Run of Greater Kalamazoo – $1,329